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Popular art is a modern phenomenon of the art culture that emerged in the USA and Great Britain in the 1950s. Pop art represents traditions by claiming that the artist's use of mass production of visual commodities in popular culture is connected with fine art. Popular art holds objects and ideas that are not prevalent, but essentially trivial (Linduff, Schultz, and Wilkins 566). Developing its differential imagery, popular art established both commercial promotion style and abstract art with simplistic expectation and reality. Characters of this style come from commercial design and mass culture. Both of them have left a significant heritage of their art pieces for the modern generation.

A great artist Andy Warhol was born on August 6, 1928, in Pittsburgh. He was a prosperous magazine and advertising illustrator who became a leading painter of pop art movement in the1960s. Warhol participated in a variety of art forms such as filmmaking, performance art, writing, video installations and controversially blurred the ranges between mainstream esthetics and fine art. Andy Warhol as an illustrator was one of the most popular and fertile artists of his time, applying both highly commercial sensitivity and avant-garde.

A successful American artist Roy Lichtenstein was born on October 27, 1923, in New York City. He became a leading personality of the modern art movement along with Andy Warhol in the 1960s. Roy Lichtenstein was famous for the boldly-colored parodies of comic advertisements and strips. Inspired by them, Lichtenstein represented popular culture with graphic and bright images.

 

Andy Warhol is famous for his colorful portraits of celebrities. However, his subject essence was significantly changing throughout career. The general theme of various subjects is an inspiration of consumer culture. Andy Warhol performed the aspect of shopping and recognized the appeal of fame. Andy Warhol captured original American esthetics like packing commodities and society using magazines and malls. It was regarded as a discerning observation. Publicity aimed its own minutes of notability (Gersh-Nesic par. 8). The art pieces of Andy Warhol have always been identified as a banality endowed with mystical appearance. The artist engaged with pop art movement focusing on Americans' relation. Popular art has made Andy Warhol a genius of all time.

Roy Lichtenstein, in turn, has repeatedly proved that he could realize the demands for remarkable artworks with the subject nature from comic books. Lichtenstein used to adopt technology applying the images from pictured sources to create his own pictures. The artist did not use the same vivid coloring and clear outlines in pop art. Still, the peculiar innovation of Lichtenstein was his usage of Ben-Day points. He has blurred the diversity between mass regeneration and high art by creating the machine-generated dots and refreshing characters in the comic sources. When the artists take time to express their views about a proper age, it seems that the dream of historians has been realized. Roy Lichtenstein used to compare himself to the representatives of abstract expressionism who tried to approach feelings and the unconscious in 1966 ("Introduction to the Artistic style of Pop Art" par. 5).

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Although the art culture of Los Angeles was less tough with lacking galleries, hierarchies, and critics, the first pop art museum, New Painting of Common Objects, represented the masterpieces of Lichtenstein, Warhol and many other painters of that time.

By the middle 1960s, Roy Lichtenstein and Andy Warhol appeared to determine a superficially simple visual art of America. Lichtenstein produced his pictures using materials and processes developed for traditional commercial products. Warhol, in turn, improved a special technique for creating his works as if it was traditional commercial production. Both artists took part in a half-hour documentary in 1966. They discussed their methods in the interviews and demonstrated them in the studios. Lichtenstein clearly speaks in details about his discovery of the American landscape inspired by the desire to sell production. He also explains how he depicts it in his paintings. Lichtenstein claimed of anti-sensitivity that penetrates people within a design of flat printed areas and half-tone dots. He noted whatever approaches are used, one has to move forward in order to make as much action as possible. Warhol was not about to do interviews, although the journalists, who encountered him, still remember his unbelievable appeal. Rather, he gave interviews, but mostly responded in a way that reinforced his personality of unknowability. Andy Warhol's restraint about himself concealed an exceptional sensitivity.

Roy Lichtenstein made artworks that favored comic book style and revolved around advertisement. Andy Warhol used to create films and screen prints that showed not only his personal life, but also his fascinations and muses within the pop culture movement such as Edie Sedgwick and Marilyn Monroe.

Andy Warhol focused on mass media culture and generated simplicity in pop art. Brillo Boxes and Campbell's Soup are examples of his work.

Pop art as the most discussed art movement took up impressive styles combined with traditional art culture to discover rudiments of contemporary art. The pictures depicting consumer products, celebrities, advertising, comic strips, and even cartoon personages were generated on mass culture.

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Such legends of American popular art styles as Andy Warhol and Roy Lichtenstein got more disputes than appreciations. Though there are other painters like Patrick Rausch and Larry Rivers, Lichtenstein and Warhol's art style are more popular. They represented art in a powerful and daring manner and adhered to such artistic style that was common to the lifestyle of the masses.

Style of Roy Lichtenstein Style of Andy Warhol

Nevertheless, both artists had exceptional ways of the art form presentation. While Lichtenstein's style was impacted by cartoon imagery like the one applied in "Look Mickey", Warhol focused on the famous legends like Elizabeth Taylor, Marilyn Monroe, Mick Jagger, and commercial consuming production like Coca-Cola and Campbell Soup.

Though Roy Lichtenstein retrieved his themes from popular advertisements and comic strips, his paintings were expressive and generated a remarkable variation from other pop art representatives. Lichtenstein mainly worked with colors on canvas. He had improved a complicated process with the exceptional Ben- Day dots and a unique layering manner of creation his art works, which had a form of commercial screen printing. The pictures had tough edged figures, thick lines, captions, bold colors, and bubbles. Such style is a strong appearance of popular art that significantly differs from other pop art styles.

Lichtenstein created art with a humorous and soft approach, whereas Warhol's art demonstrates a lack of love and cold irony. His paintings show accidents, death, strong feelings, and emotions. Warhol's pictures are popular for the silk screen prints that represent character with different bright colors. Even today, Warhol's art works are identified for the variation of the same content in bold colors.

Unbelievable styles of Roy Lichtenstein and Andy Warhol are among the most outstanding pop art styles in the modern day photography. Such humorous and colorful styles create happy environment. Nowadays, Andy Warhol and Roy Lichtenstein are undoubtedly considered the most influential personalities in the modern culture and art.

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