Distraction of drivers is one of the main causes of accidents. When a driver picks up the phone, reads a text, and answers it, he/ she cannot keep all the attention on the road which, unfortunately, often results in life threatening accidents or in rare cases a lucky escape from a life threatening accident. A split second of focus loss on the road can cost a life.

Creative thinking has always been one of the main aspects in the successful implementation of any business strategy. In the prospect of business growth and development, it is necessary to establish an effective decision-making approach, which will help to outline the company"s strengths and decrease the negative impact of weaknesses (Ben-Hur, Kinley, & Jonsen, 2012).